Klioh Studio

branding, website design, signage & stationery

Designing a re-brand for a pilates platform designed to make consistent movement easy for everyone

pilates & movement, wellness & health

With an established offering of live classes and pre-recorded sessions, Gemma approach Klioh to create a more personal, welcoming and accessible experience for her growing community. We developed a distinctive visual identity, including a bespoke logo, considered colour palette and a suite of Instagram templates to create consistency across every touchpoint. At the heart of the identity is a curved display typeface, complemented by flowing lines and organic shapes which evoke movement and draw inspiration from the natural curves and contours of the human body. Our bespoke website design brings brand to life online, creating a welcoming digital space where clients can discover Shape Pilates, explore offerings and connect with Gemma's approach to movement.


the live site

Beautiful experience with Klioh to re-brand my Pilates platform into something that felt completely right. They also sourced a video provider and did a full website design. I'm using all the social media assets and my business feels like it really represents my brand. Thanks!

Gemma Folkard, Founder
A poster advertising Shape Pilates and featuring the brand logo and distinctive icon  designed by Klioh Studio
A iphone screen featuring the Shape Pilates social media page, designed in line with the new brand identity designed by Klioh Studio
A Shape Pilates screen promoting the studio's weekly schedule, designed inline with the new brand strategy designed by Klioh Studio
A screen featuring the four Shape Pilates brand icons designed by Klioh Studio
An image of a lady performing pilates, superimposed with the Shape Pilates brand logo designed by Klioh Studio
An image of a lady performing pilates, in front of a white Shape Pilates brand logo designed by Klioh Studio
A photo of a lady performing pilates, below a white Shape Pilates brand logo designed by Klioh Studio